April 4, 2008

Liquor Group, a specialty liquor distributor, and Ace Products introduce Bulldawg Herbal Liqueur, the German inspired premium herbal liqueur. Bulldawg has that familiar taste and characteristics of leading import brand. Ace Products has perfected the formula for Bulldawg, but has given Bulldawg a smoother finish and a taste all it’s own, even though Bulldawg is 70 proof. Bulldawg is American made, using quality ingredients. Bulldawg is a competitively priced herbal liqueur for brand growth and higher retail profitability.

“An American herbal liqueur is something new to this market, and I’m sure it’s the first of a growing market trend. We at Liquor Group are proud to represent Bulldawg.” says C.J. Eiras, CEO of Liquor Group. Unique drink ideas and recipes can be found at www.BULLDAWG.com For more information on Bulldawg, the American made herbal liqueur, and many other products represented by Liquor Group, go to www.LiquorGroup.com or call 1-866-REACH-LG (1-866-732-2454)

April 1, 2008

Ace Products, LLC has just signed on for Liquor Group, the Innovative Distributor, to sale Amberetto, the exceptional amaretto liqueur, with the unique hint of natural coconut flavor. The smooth, mellow taste with a rich aroma, Amberetto is handcrafted in small batches. Amberetto’s flavor complexities and distinctive aroma are seductive enough for those quiet evenings with someone special, but Amberetto is competitively priced to the leading imported amaretto, to be enjoyed at any party, gathering, or with friends.

For recipe ideas from Amberetto go to the website at www.amberetto.com . Visit the Liquor Group website at www.LiquorGroup.com for more about Amberetto or any of the other products represented by Liquor Group, or call 1-866-REACH-LG (1-866-732-2454).

March 31, 2008

Ready, aim, shoot! Pshenychna Vodka, in a unique rifle bottle has been signed to Liquor Group, a specialty liquor distributor, in an agreement by Stanley Stawski Distributing. This smooth, yet brawny Vodka is distilled from neutral grain spirits, and imported directly from Russia is packaged in an unmistakable rifle shaped bottle. Rated as “Exceptional” by the Beverage Tasting Institute, it hit a bull’s-eye over its competition of over 100 vodkas tasted. Pshenychna Vodka hits the spot in martinis, on the rocks, or straight-up. “With the Vodka market being so competitive right now”, says Steve Dodge, Manager of Liquor Group Michigan, “it’s important to have a sharpshooter on our side.”

Pshenychna Vodka stands out on a bar or shelf, and is a great conversation piece, but the real conversation will start once your friends start to drink it. They won’t be disappointed.

For more information on Pshenychna Vodka or any other products offered by Liquor Group, or to find the sales representative in your area call 1-866-REACH-LG (1-866-732-2454) or visit the Liquor Group website at www.LiquorGroup.com

March 27, 2008

Adamba Imports International has signed Liquor Group to represent Luksusowa Vodka. Luksusowa’s (which means Luxury in Polish) base is a distinct strain of potato grown on the Baltic Coast, and while the myth persists that most vodkas are made from potatoes.

The truth is very little of vodkas are; the majority of vodkas are made from whatever is cheap and readily available, grains mostly. The fact is, it takes ten times more potatoes than it would take grain to make 3 times distilled Luksusowa Vodka, which translates to smoother textures and richer taste. Blended with pure, un-polluted artesian well water, Luksusowa is devoid of minerals that could crystallize in vodka and cause undesirable sediment. Luksusowa Vodka is big, bold, the ester oils are pronounced with herbal notes that rest and hold on the tongue, but very silky smooth sliding down.

The nose and undertones both are described as caramel sweet, with an earthy mineral kick. Luksusowa is a proud to have won 4 gold medals, including the International Selection of Quality in Switzerland, and the highest international gold medal of all, the prestigious “Gold Medal with Palms” in Athens. Maybe the highest compliment itself comes from Pablo Picasso, who said, “The three most astonishing things in the past half century were: the blues, cubism, and Polish vodka.” New to the Luksusowa product line are the Luksusowa Flavors, luxury with a twist and the European pleasure of adding a hint of natural flavor to vodka.

Luksusowa Citrus Flavored Vodka is subtle with the hint of zesty lemon, giving Luksusowa a crisp, refreshing taste that is easily complimented by a splash of tonic water. Another suggestion would be to try a Luksusowa Citrus Collins.

Luksusowa Wild Berry Flavored Vodka has the rich natural flavors of blackberries, raspberries, blueberries, cranberries and a touch of wild cherries all blended together to create a burst of wild berry flavor. May we suggest trying a Luksusowa Wild Berry Sea Breeze, to enjoy during to summer?

There are plenty of drink recipes and ideas at www.luksusowa.net , the Luksusowa website. For more information on any of the Luksusowa products or any of the other brands represented by Liquor Group, visit the website at www.LiquorGroup.com or call 1-866-REACH-LG (1-866-732-2454)

March 26, 2008

Liquor Group, a specialty liquor distributor, signs Vikingfjord Vodka, John Barr Scotch and Linie Aquavit to it’s portfolio of great products.

Vikingfjord Vodka is made from the water of a 5,000 year old glacier in Norway’s cold mountain region. The water is very pure and has a very low mineral content. Vikingfjord is a 6 column distilled Norwegian Potato Vodka with more than 100 years of experience in every bottle. Vikingfjord Vodka is unsurpassed in quality and purity by any vodka on the market today.

Linie Aquavit is a white distilled potato spirit flavored with caraway and herbs. This uniquely Norwegian spirit, that since 1805 is stowed on ships for 4 1/2 months in oak barrels were the length of the voyage, the rolling of the ship, varying temperatures and sea air create a smooth, unparalleled taste.

John Barr Blended Scotch Whiskey in 1977 Johnny Walker Red Label was withdrawn from sales in the U.K. domestic market. John Barr Gold Label was introduced to fill in the gap. Using the same craftsmanship, quality, and attention to detail, John Barr whiskies are a blend of scotches comparable in taste to the leading brands. John Barr is priced well below the better known scotch brands. John Barr is available in 3 signature labels, Red Label, Gold Label, and Black Label.

John Barr Red Label is a blend of Highland and Speyside whiskey that is warm and inviting.

John Barr Gold Label is rich, luscious and creamy, with a smooth and mellow blend of Speyside whiskies with a spicy richness, and a soft elegance.

John Barr Black Label is seductive and inviting with soft lingering nuances and undertones. Incredibly well balanced that is a long, unfolding gift to the palate, with a velvety finish.

“I would have to use words like phenomenal, and quality to describe Viking Fjord, Linie, and John Barr” says Steve Dodge, Manager of Liquor Group Michigan, “…We, Liquor Group, are proud to bring you these top-notch brands from Capstone International.”

Visit the Viking Fjord website at www.vikingfjord.com for drink recipes. Go to www.linie-aquativ.com to learn more about Linie Aquavit, and also the John Barr website at www.johnbarrscotches.com for the label that fits your style. For more information about Viking Fjord, John Barr, Linie and other brands offered by Liquor Group, or to find the sales representative in your area visit www.LiquorGroup.com or call 1-866-Reach-LG (1-866-732-2454)

March 26, 2008

Liquor Group Wholesale, a specialty distributor based in Ponte Vedra Beach, FL, has recently signed an agreement with Kazbo Imports to represent Alexandar Vodka, a new import from Macedonia, in the Florida and Michigan markets. Alexandar Vodka is definitely five star quality, without the premium price. From the first class grains, to the soft, clean mountain water, to the 4 column distillation, 7 times filtered, and even the stunning imported Italian cobalt blue bottle, Alexandar Vodka is a dedication to craftsmanship, resulting in vodka of unparalleled taste and smoothness.

Ruskova is produced in a Pot Still, which is the same method used for Single Malt Scotches, and Small Batch Bourbons. The value pricing is a strategy that Russian entrepreneur Oleg Lazanovitch borrowed from the “playbook” of noted winemaker Fred Franzia, by forgoing the fancy bottle trend and allowing Ruskova Vodka to stand toe to toe against brands that retail for 2 to 3 time more than the price for Ruskova Vodka.

“Liquor Group is the right choice to distribute Alexandar Vodka”, says importer Brogan Pawezka, “a special vodka deserves a specialty distributor and Liquor Group has proven its ability to build high quality new brands.” According to Liquor Group Product manager Lowell Newman the initial marketing of the brand "will target the sizeable Macedonian and Greek populations in both states, but this is a truly premium product that will appeal to all vodka drinkers." Alexandar Vodka’s website, www.alexandarvodka.com , is filled with recipes, downloadable posters and screensavers. Every smooth and delicious sip of Alexandar Vodka will reassure you that this is the best vodka available at a reasonable price.

For more information on Alexandar Vodka or any other brands represented by Liquor Group call 1-866-REACH-LG (1-866-732-2454) or visit www.LiquorGroup.com

March 24, 2008

Liquor Group, the Innovative Distributors, and Anson Importers Ltd have signed an agreement to allow Liquor Group to represent Ruskova Vodka from Russia. This 6 times distilled, premium grain vodka was awarded 90 points, Gold Medal, Best Buy by the Beverage Tasting Institute. Ruskova is bottled and produced in a State-of-the-Art, and privately owned, Russian Distillery. Also the Distillery grows and harvests only the finest grain in creating Ruskova Vodka; only water from an underground spring is used.

Ruskova is produced in a Pot Still, which is the same method used for Single Malt Scotches, and Small Batch Bourbons. The value pricing is a strategy that Russian entrepreneur Oleg Lazanovitch borrowed from the “playbook” of noted winemaker Fred Franzia, by forgoing the fancy bottle trend and allowing Ruskova Vodka to stand toe to toe against brands that retail for 2 to 3 time more than the price for Ruskova Vodka.

“That’s why Ruskova Vodka’s slogan is, Pay for the Vodka not the Glass”, says Liquor Group Michigan Manager, Steve Dodge, “ Ruskova is doing for vodka what Franzia did for wine, with Two-buck Chuck and Four-buck Fred.” Lazanovitch is quoted saying ”We are already out-selling many vodka brands that have been in the market for along time and retail scan data shows us growing at a really fast pace.”

Ruskova is Clear, lightly spicy, with cream and mineral oil aromas. Supple and very smooth and soft textured. Ruskova has delicate anise and cream flavors. An elegantly, graceful oily fade that is smooth and classy.

For more about Ruskova Vodka, you can visit the Ruskova website at www.ruskova.com as well as, www.LiquorGroup.com for information on Ruskova and the many other products and brands represented by Liquor Group. You may also call 1-866-REACH-LG (1-866-732-2454) regarding any of Liquor Group’s goods and services.

March 22, 2008

Liquor Group, the Innovative Distributors, and Stanley Stawski Distributing have partnered once again to bring you the perfect blend of tradition and state-of –the-art technology in Debowa Polska Vodka. Debowa uses combines crystal-clear water and the highest grade rye to create the mild, velvety taste, and then adds carefully selected natural extracts, and specially prepared oak chips which deepen Debowa’s color and characteristics during the aging process. Some of the subtleties you’ll note when tasting Debowa are sweet berry and herb aromas, medium to full body with woody-spicy, berry, and herb-minty undertones with a clean finish hinted by lemon zest.

Isla N White Rum is an 86 point, rated by Bar & Drinks Magazine, premium rum. This is one of the few types of white Rum with real French Oak aromas. Isla N White Rum is filtered in natural minerals from North Argentina; the result is a rain-fall clear rum that retains its entire original flavor. Isla N White Rum will enhance the flavor of your favorite cocktail.

The Beverage Tasting Institute of Chicago rated Debowa an “Exceptional” of 93 points. “We are excited to represent Debowa”, says Steve Dodge, Manager of Liquor Group Michigan, “Debowa is a lot like the union of Liquor Group and Stanley Stawski Distributing, when the best of craftsmanship and innovation join together, success is always the end result.”

You may visit Debowa’s website at www.debowa.pl If you would like more information about Debowa Polska Vodka or any other products from Liquor Group go to www.LiquorGroup.com or call
1-866-REACH-LG (1-866-732-2454)

March 21, 2008

Liquor Group, the specialty spirits distributor, has signed a deal with Lantrix to represent

Argentina’s best kept secret, Isla N Rum. Available in 4 distinct styles White Rum, Gold Rum, Lemon Rum, and Coconut Rum. The quality is in the details with Isla N Rum. All the rums are produced in 100% copper stills, with the “slow distillation” method. The molasses used to make Isla N is carefully selected for high sugar content, which improves the aromas; Canadian yeast is used in a slow controlled fermentation process. Isla N Rum is one of the purest rums in today’s market due to the attention to craftsmanship, and the desire of perfection. Isla N Rum only uses the heat of the rum, holding true to Isla N Rum’s boutique distiller’s values in quality over high product output. The result is a work of art in every glass.

Isla N White Rum is an 86 point, rated by Bar & Drinks Magazine, premium rum. This is one of the few types of white Rum with real French Oak aromas. Isla N White Rum is filtered in natural minerals from North Argentina; the result is a rain-fall clear rum that retains its entire original flavor. Isla N White Rum will enhance the flavor of your favorite cocktail.

Isla N Gold Rum is the newest edition to the Isla N family and is the perfect blend of French-oak aged rums, perfect to be sipped on the rocks.

Isla N Lemon-flavored Rum is the perfect choice for your “rum and cola” drink. With its natural lemon flavor we suggest something a little different, try Isla N Lemon with either tonic water or ginger ale.

Isla N Coconut-flavored Rum is smooth and sophisticated. Isla N Coconut is one of the best selling spirits in the world. Unlike the leader in the coconut rum category adds alcohol to their spirit. Isla N Coconut is bottled pure and naturally flavored. A great suggestion for the summer is adding Isla N Coconut to a cosmopolitan.

You can visit the Isla N Rum website at www.isla-n.com . To find out more about Isla N Rums or any other products available through Liquor Group visit www. LiquorGroup.com or call
1-866-REACH-LG (1-866-732-2454)

March 20, 2008

Stanley Stawski Distributing has sign with Liquor Group to bring Extra Zytnia Vodka, one of Poland’s most popular vodkas to you. Extra Zytnia Vodka (pronounced zhit-NYA) is made from high quality rectified rye spirit obtained from special varieties of grain. This excellent dry vodka has won numerous gold medals for its taste including “Gold Medal World Champion Vodka” from the Beverage Tasting Institute. The International Wine Review Magazine said Extra Zytnia is “easily identifiable in blind tastings…it is one of the most flavorful and interesting vodkas”.

Extra Zytnia has small additions of aromatic fruits and a hint of apple spirits. Extra Zytnia is clear with a slightly golden tinge. Steve Dodge,

the Manager of Liquor Group Michigan, had this to say about Extra Zytnia, “This is a vodka enthusiast’s vodka. This simple vodka, with wonderful hidden complexities, is a treat for the palate.”

Be sure and visit Extra Zytnia’s website, www.extrazytnia.com.pl which is loaded with recipes, screen savers, bar cards and even a Polish version you can click on to. Visit www.LiquorGroup.com for any information about Extra Zytnia Vodka or the many other brands Liquor Group represents, or call 1-866-REACH-LG (1-866-732-2454) to find a sales representative or where you can find Extra Zytnia Vodka near you.

March 19, 2008

Liquor Group, a specialty spirits distributor, lives up to its reputation in finding quality, unusual spirits, and this time is no exception. Lantrix Brands has signed on to have Liquor Group represent H Liqueur, a premium Huckleberry Liqueur, produce in Idaho Falls, Idaho. H is a unique blend of triple distilled grain alcohol mixed with wild mountain huckleberries.

H Liqueur delivers an outstanding flavor of wild berries and maintains a rich alcohol content. “H is an unique, rare liqueur that is truly one of a kind”, says C.J. Eiras, CEO of Liquor Group.

For cocktail ideas check out the Lantrix Brands website at www.lantrixliquor.com

For more information on products, or for the Liquor Group sales representative in your area, call 1-866-REACH-LG (1-866-732-2454) or via the internet at www.LiquorGroup.com

March 18, 2008

Stanley Stawski Distributing has just signed Liquor Group, an innovative distributor, to represent Jazz Vodka. This Polish Vodka from the Starogard Distillery is as smooth as its name and trumpet shaped bottle. Jazz Vodka made its debut in 1991 and won rave reviews at the International Jazz Festival where it scored 89 out of 100 points by the Beverage Tasting Institute. The bottle reflects Jazz Vodka’s smooth, cool style and the label is a reproduction of the festival’s poster.

Jazz Vodka is made from the highest quality grain, and the water comes from a deep artesian well that traces its history back to 1846 and maintains the distillery’s tradition of making excellent vodkas. “This is the perfect gift for the jazz lover as well as the vodka aficionado.” says Manager of Liquor Group Michigan, Steve Dodge. The trumpet-shaped bottle is an eye-catcher, but Jazz Vodka is velvety smooth, and elegant.

For more information on products, or for the Liquor Group sales representative in your area, call 1-866-REACH-LG (1-866-732-2454) or via the internet at www.LiquorGroup.com

March 13, 2008

The Eighth Annual STARRY NIGHT GALA, March 22, 2008 benefits The Victory Center for Autism and Behavioral Challenges and Honors
Miami-Dade Commissioner Sally H. Heyman, State Representatives Marcelo Llorente and Juan Carlos Planas

Miami/FL. The Eighth Annual Starry Night Gala is to be held Saturday, March 22 at Westview Country Club in Miami, Florida. Proceeds from the Starry Night Gala will be donated to the Victory Center for Autism and Behavioral Challenges. The mission of The Victory School, Inc. a Florida non-sectarian, non–for-profit Corporation provides children with autism and similar disorders comprehensive individualized treatment. The student’s receive one-to-one therapy within a classroom setting based on the principals pioneered by B.F. Skinner and his Applied Behavior Analysis.

The Benefit Cocktail Reception, Gourmet Dinner and Silent Auction will raise funds through donations of couture and unique pieces of fashion and fine jewelry. The event honors Miami-Dade Commissioner Sally A. Heyman, and State Representatives Marcelo Llorente and Juan Carlos ‘J.C. Planas.

Gala Chair Judith S. Nelson, Esq. states, “Our Starry Night Gala’s are very important fundraising events for The Victory School. They are also lots of fun. Where else can you eat, drink, dance and shop while helping children?”

Liquor Group ®, President and Founder Christopher ‘C.J.’ Eiras has confirmed that a full spectrum of premium spirits including whiskey, scotch, vodka and pre-made martinis will be donated to the Starry Night Gala. “Nothing is so full of victory as fortitude”, states Liquor Group ®, spokesperson Lowell Newman who confirms that Liquor Group, a national premium spirits distributor, “has created a business model that builds on two bottom lines; one fiscal and the other philanthropic”.

Recognizing the many worthwhile humanitarian organizations that depend on underwriting from companies and the community at large, Newman attributes part of Liquor Group’s growth and success to being active in supporting local charities and foundations. Among the multiple causes the company supports are the Rhythm Foundation, the For Darfur ® organization and the forthcoming Sicilian Film Festival.

For more information on products, or for the Liquor Group sales representative in your area, call 1-866-REACH-LG (1-866-732-2454) or via the internet at www.LiquorGroup.com

March 6, 2008

The Guestsso Family has once again partnered with Liquor Group, a specialty liquor distributor based in Ponte Vedra, Florida, who has agreed to represent Arak El Rif Green, “Premium Proof Reserve”, Arak El Rif Red, “Special Proof Reserve” and Arak El Rami as part of their premium spirits portfolio. “We believe we have found three of the highest quality, best tasting Araks on the market to date.” says Lowell Newman, Product Manager of Liquor Group.

Arak El Rif Green, is 106 proof, and is available in both 750ml and 375ml. Since 1828, El Rif is the rarest, most magical Arak you’ll ever experience. Selected from the finest of grapes and anise seeds, Arak El Rif is a noble Lebanese specialty which has been treasured and savored for centuries in Lebanon. The art of producing El Rif lies on an extremely secret formula and technique devised by the fifth generation of the finest Arak producers.

Arak El Rif Red is a 140 proof special reserve. When knowledge meets perfection a challenge is met. This is a bet won! The outcome is discovered, a precious white gold gift. Arak El Rif is the finest and most prestigious Arak ever made. Carefully blended from the finest eau-de-vie vin imported from Cognac and distilled with a selection of highest quality of anise seeds. El Rif combines a distinct bouquet with an incomparable roundness of body, sure to please the pallet of the connoisseur. Arak El Rif Red is available in 750ml and 375ml.

Arak El Rami from the makers of Arak El Rif, is a 106 proof, with a more contemporary style. With a slightly lighter anise flavor from a blend of three select varieties of seed. The base is the same unaged marc brandy from the Cognac region of France. Arak El Rami is presented in a tall frosted bottle that is available in 750ml.

For more information on products, or for the Liquor Group sales representative in your area, call 1-866-REACH-LG (1-866-732-2454) or via the internet at www.LiquorGroup.com

March 3, 2008
Ponte Vedra, FL-

Liquor Group and Guetsso are proud to bring to you Firestarter Vodka. From faraway Moldova this premium, ultra smooth vodka has a touch of honey added to give the ultimate silky finish. The eye catching, very unique bottle looks like a fire extinguisher, complete with a locking pin, trigger and nozzle in which Firestarter Vodka is poured through. Firestarter Vodka, though a new comer to the vodka market, has been a hot selling vodka in California, especially in the club scene.

“We are excited to take Firestarter to a whole new level and introduce it to several US markets” says, C.J. Eiras, President of Liquor Group, “…this is one hot vodka!” Firestarter Vodka will not disappoint, and tastes as good as it looks. For more information on Firestarter Vodka, to find a sales representative in your area, or any other products distributed by Liquor Group, call1-866-REACH-LG (1-866-732-2454) or visit Liquor Group’s website at www.LiquorGroup.com

For more information visit
www.LiquorGroup.com
Contact: Press@LiquorGroup.com
or call 904-565-2633.

February 21, 2008

Liquor Group delivers a Knock-out Punch at HBO Premier

Liquor Group, a specialty spirits distributor, based in Ponte Vedra, Florida, was one of the sponsors of the premier of the HBO documentary “Joe Louis: America’s Hero…Betrayed.” Executive Produced by Ross Greenburg and Rick Bernstein, Produced by Joe Lavine and Edited by Ultan Byrne. The story of America’s first true crossover athlete, the “Brown Bomber” who’s life had incredible highs and lows. From being a celebrated boxer and war veteran, to a man who’s own government and country turned their backs on him. The documentary includes interviews about Joe Louis and the impact “Jolting Joe” had on America at the time. Included in the interviews are his son Joe Louis Barrow Jr., former President Jimmy Carter, Poet Maya Angelou, as well as Pete and Louis Marciano, brothers of boxing legend Rocky Marciano. The documentary of Joe Louis is a HBO exclusive in celebration of Black History Month. “It was a thrill to sit beside Joe Louis Barrow Jr. and his family to watch the premier of this important documentary…” says C. J. Eiras, President of Liquor Group Wholesale, “…I learned, I laughed and I felt moved by the Joe Louis story.” For more information and listings for “Joe Louis: America’s Hero…Betrayed” to go www.HBO.com

The preview was held at the Ritz Theatre and LaVilla Museum in Jacksonville, Florida. Attendees were treated to feature products from the Liquor Group portfolio, including single malt Scotch from Gordon & Mac Phail, RU Vodka and Happy Rum. Gordon & Mac Phail featured Benromach single malt scotch, the smallest distillery in the Speyside region, and a proud race partner of the Glasgow Clipper for the 2007- 2008 Around the World Yacht Race which ends in New York in early June 2008. Benromach Traditional is a single malt scotch whisky barreled in a first filled sherry cask then into a first filled bourbon cask, giving soft fudge, and toffee undertones, with the hint of briny salt air, with just a gorgeous balance of peat and smoke.

RU Vodka was a recent sponsor of the 2007 Florida College Bowl Games and many LPGA Golf events. RU Vodka’s distillery was commissioned over 240 years ago by Empress Catherine the Great to produce vodka for her military elite. The Romanoff family has recognized RU Vodka as the official vodka of the Imperial Russian Family. RU Vodka still uses the same winter rye and natural spring water that has been used for over 240 years. RU uses an ultra modern synthetic fiber process instead of charcoal filtering and is 4 times distilled, and is the largest volume exported Russian Vodka.

Happy Rum has been featured at many events including past Super Bowl Commissioner, Paul Tagliabue’s Party, the NFL Coaches Association and the NFL Alumni VIP Tour of Homes just to name a few. Happy has also been featured at the “Emmy Awards” as well as the Cannes Film Festival. Happy’s distinctive winking, bright yellow smile attracts attention, but it’s the amazing high-end quality at not a high-end price that wins the heart’s, and pallet’s of aficionados. Happy Vodka is from the “Black Earth” region of Russian and is smooth and light, with very little “back end bite.” Happy Tequila comes in both Blanco and Reposado. Both are 100% Blue Agave distilled and settled in bourbon barrels, which gives Happy Tequila a smooth taste and flavor. Happy Gin is 12 botanicals (most Gins are 10 botanicals) specially selected and blended in England. Happy Rum is made of selected aged Rums from Trinidad and St. Croix Virgin Islands. All Happy Brands are 4 times distilled and 4 times filtered to assure smooth taste and satisfying flavor.

If you would like more information about Liquor Group or any of our products, visit us at www.LiquorGroup.com

For more information visit
www.LiquorGroup.com
Contact: Press@LiquorGroup.com
or call 904-565-2633.

January 17, 2008 - Park City, UT
Liquor Group joins Florida Film Commission at Sundance 2008, To Host World Premiere Reception for “The Year of Getting to Know Us”

Park City, Utah-Sundance: The Year of Getting to Know Us has joined the Sundance 2008 Film Festival to be screened in the official Premiere Category.  The World Premiere is slated to debut on January 24, 2008 with a lavish invitation only reception to follow, sponsored in part by Liquor Group and the Florida Film Commission.

The Year of Getting to Know Us is a USA full length feature film directed by Patrick Sisam, whose most recent oeuvre includes Rescuing Desire and the critically acclaimed Wedding Banquet.  Produced in part by Lou Maggio, under his RING Production, LLC banner, the dramedy is a saga of domestic discord and reconciliation.

A father played by Tom Arnold and son played by Jimmy Fallon are closer in blood but painfully divided by the diverging course of their lives.  The moral motion of the film is fairly predictable-the departure, the return, and redemption of the prodigal son who grew up to become a commitment phobic man.   He reunites with his estranged ailing father and in ways unexpected comes to terms with his own childhood. 

Ultimately they discover how much they have in common.  The Year of Getting to Know Us is a dramedy about life and finding the humor in it.  Featuring other A-list actors such as Sharon Stone, Lucy Liu and Illeana Douglas, it is a universal story of family and their ineffable joys and agonies. 

Filmed in Jacksonville, Florida where Liquor Group is also headquartered, The Year of Getting to Know Us (working title Eliot Rocket) is right on it’s scheduled its production and release.  This is a rare instance in the precarious arena of self financed independent films. 

First announced by the JEDC Film & Television office in February 2007, the production has been on an accelerated fast track since.   By April, it was crewed up and shooting principal scenes on location in and around historical and lush Jacksonville, Florida.  “The local budget came in on its estimated 2.5 million with supporting business to have increased that figure by an additional million or so.  With catering, housing, ground transportation and all the incidentals that are not directly film related the economic impact has been very favorable,” states Todd Roobin, JEDC Film Commissioner.

The Jacksonville Mayor John Peyton lauded the Year of Getting to Know Us    when it was announced during a news conference last year.  “I am extremely pleased to see a local Jacksonville business invest, produce and help promote films utilizing our beautiful city and dedicated workforce. The Year of Getting to Know Us is the types of production that makes a significant contribution to our film and television infrastructure, local economy and enhances our film reputation to the major motion picture industry.”

States Maggio, “Ring Productions is right on schedule to produce one to two independent films each year, with Jacksonville serving as the main filming location.  The Company is comprised of partners including Lance Ringhaver, Ed Machek, Mike Ossi, Howard Butler and Lawrence Najem, who bring their own expertise and film knowledge to the company.  In addition to, the law offices of Ossi, Butler, Najem & Rosario, who represent the William Morris Agency and John Travolta.

“With my partners and I being natives of Florida, our goal is to bring original feature productions and documentaries to the Jacksonville market that resonate with audiences everywhere while we utilize the local workforce and supporting businesses in the area,” said Lou Maggio, President & CEO of RING Productions, LLC.

Liquor Group is sponsoring the After Party Reception and a lavish hospitality room throughout the Sundance Film Festival January 17 through the 27.  An innovative specialty spirits distributor based in Ponte Vedra Beach, FL.  “It is our goal to sample some of the finest mixologists' creations instead of simply displaying our products in and around Sundance.  Among those premium artisanal sprits gracing throughout the Park City confab are Happy Rum with its winking smiley face logo, some of the finest scotch this side of Braveheart, from the house of Gordon MacPhail,  and RU the official Vodka of the Imperial Court of Russia,” confirms Liquor Group President/CEO C.J. Eiras.   

For more information visit
www.LiquorGroup.com
Contact: Press@LiquorGroup.com
or call 904-565-2633.

January 7, 2008 - Daytona Beach, FL
As published in the Daytona Beach News Journal
Written by Audrey Parente

Red Rum tastes great with pineapple juice, said Leesa Benz during a liquor-tasting demonstration recently.

"It's my favorite," she oozed, impersonating Marilyn Monroe, the blonde bombshell she has been identified with locally for more than a decade.

It's an act Benz of Ormond Beach has capitalized on in the past as a part-time entertainer, but recently it's paying off in liquor sales.

She started out last year as a taste demonstrator for various liquor products for Liquor Group Distribution, a 6-year-old, mid-sized liquor and wine distributor based in Ponte Vedra Beach.

But after having unusual success with her taste testing at local liquor stores, Lowell Newman, Liquor Group's executive, said he made her a sales representative and gave her an entire territory of her own - stretching from St. Augustine to Melbourne - including Volusia and Flagler counties.

"Leesa is a little different, very enthusiastic . . . and it works for her," Newman said.

It also works for C. Scott Sharps, vice-president of Sharps Discount Liquors, who just opened his fifth liquor store. Four of Sharps' sites are in Volusia County, the latest in Daytona Beach Shores. But the first was in Flagler County, opened by his father 11 years ago when the family relocated here from Vineland, N.J.

Sharps said his liquor business has been steadily growing: "We have seen increases every year."

He also noticed the unusual results of Benz's unique presentations.

"Our distributors all have people come in and do tastings on specific products they want people to be more privy to . . . new products or ones people might not be used to - and they (the people giving samples) might sell a bottle now and again," Sharps said. "But it would be a shock if she (Benz) didn't sell more than 12 or 18 bottles (at one tasting)."

The Ormond Beach woman with the bubbly personality, a Seattle native, worked for Estee Lauder Cosmetics before she joined the Navy in 1989. After her military service she returned to the cosmetic company in San Diego. Benz moved to the Daytona Beach area in 1994.

She was crowned Mrs. Daytona Beach in 1998 and competed but didn't win the Mrs. Florida crown that year. After that, for a number of years she made radio and television commercials and worked in the hotel industry.

In 2003, she hosted a public access TV talk show, interviewing such guests as former Hawaiian Tropic owner Ron Rice, Florida Sen. Evelyn Lynn and the rock group Foghat. This year the TV show moved to Internet television.

During all the years and previous careers, Benz performed her Marilyn impersonation at local auto club events, for the Post Office during the unveiling of a stamp honoring actress Marilyn Monroe, at art openings, music award affairs and various public venues.

Her busy life came to a crashing halt three years ago when Benz nearly died from a brain aneurysm.

"It was a freak thing," Benz said. "I had brain surgery. I was very fortunate from what the doctors have told me. I pretty much came out unscathed."

After months of recovery, the first person she interviewed for her Internet television show was her neurologist.

"Then I went back to work at the Plaza Resort and Spa for about a year until I was recruited by "Perfect Wedding Guide," she said.

She spent three years with the guide, and the demonstrations for Liquor Group were just a sideline until the opportunity to handle her own territory was too good to pass up.

"The Marilyn look always helps," she said. "People are intrigued with that. You also have to be personable and friendly.

"I make sure to talk to every person, even if I am busy. I look up and see a whole bunch of people come in and run to them, make eye contact, whip them up a drink," she said. "I am amazed people will just take a sip and they are sold."

There might be more to it. Benz has a grabbing sense of humor.

No separate liquor license is required by her to do the taste testing, provided the store has the proper licensing, but she is not allowed by law to sample beer.

On her table, among the bottles of Red Rum, Voo Doo Rum and an occasional smiley-face bottle of Happy drinks such as Happy Vodka and Happy Gin, is a frothy beer bottle with a beer spill.

Out of the blue Benz will gasp in dismay at the bottle, catching the attention of anyone who isn't already watching her - but no problem. It's just a rubber joke prop. However, as soon as she has all that attention, she goes to work doing her spiel.

"Just the attention I give people is all I need," she said. "Although with some people, you have to take more time with them and tell them about the recipes, like Shining Red Apple - Red Rum with hot apple cider - or how you can use the (smiley-face) bottles as a vase or candleholder."
Cutline: Leesa Benz hands out Voodoo and Red Rum samples to customers at Sharps Discount Liquors in Daytona Beach recently. It's a new career for the eye-popping Marilyn Monroe impersonator.

News-Journal/ AUDREY PARENTE

Leesa Benz, a former Mrs. Volusia County and now a liquor representative, is shown in this undated photo impersonating Marilyn Monroe.

For more information visit
www.LiquorGroup.com
Contact: Press@LiquorGroup.com
or call 904-565-2633.

October 9, 2007 - Worcester, MA

C. J. Eiras and Happy Vodka Corporation are proud to honor the artist who created the original smiley face icon that we all now know and love.  The Smiley face was created in Worcester, MA in 1963 by artist Harvey Ball.  The Worcester Historical Museum is the keeper of many of Harvey's paper's, drawings and smiley memorabilia, which will now include an autographed Happy Vodka, Happy Rum & Happy Tequila Bottle to be inducted at the museum to be presented at the annual black tie banquet known as “The Harvey Ball” on October 12, 2007.  At this years event the museum will be presenting the "Smile Award" to the Massachusetts Lt. Governor Timothy Murray, who grew up in Worcester & was most recently the Mayor of Worchester.  The award was created to honor a Worcester resident who has made significant contributions to the community.  The 2006 Harvey Ball drew 500 people and it is anticipated that 550 people will attend this years festivities.

Harvey Ball died at 79 years old in April of 2001 only four months prior to Eiras’ creation of the Happy Vodka product line.  “I wish I had a chance to meet Mr. Ball, it would have been an honor and a privilege to shake the hand of the man who has made so many people in the world smile and feel good about the world.” says C. J. Eiras, President of Happy Vodka Corporation and Liquor Group Wholesale.

Happy Vodka also donated Martini glasses and other Happy Vodka, Happy Rum, Happy Tequila and Happy Gin memorabilia for the silent auction at the event to help raise money for the museum.  Happy tries to make the world smile one bottle at a time with a slogan of: Don’t Worry…Drink Happy!TM   The slogan at the Museum is: Celebrating the past to inspire the future... which is certainly apropos, as Happy Vodka’s very logo draws from an inspiration from the past and has created a bright future for many in the liquor industry!

For more information visit: www.DrinkHappy.com or www.worcesterhistory.org

October 3, 2007 - Novi, MI

Liquor Group Michigan, the fourth largest spirits brokerage in the state announced today that their average weighted case sales from September 2006 to September 2007 are up more than 1000%!  These massive increases are due in part to the untapped sales potential in many of the fine products that are represented as well as the financial leverage granted to Liquor Group Wholesale by utilizing their Patent Pending Bailment Distribution system.  Utilizing the services of Liquor Group, major brands such as Pravda Vodka have seen increases of sales into the 1000% range on a month over month basis and the entire portfolio of distilleries such as Hood River Distillers have enjoyed average monthly sales increases of more than 200%!  The Happy line of products has shown a steady triple digit increase in sales as well as many of the 1600+ products represented by Liquor Group.   

“The growth of sales is staggering…” says Steven Dodge, VP of Control State Operations for Liquor Group “…many other brands are struggling to meet last years numbers, however our portfolio continues to gain momentum breaking sales records each month.”  This dramatic upward sales trend is not common in the industry, as the average growth in spirits is only about 5-8% per annum, making Liquor Group a hot commodity in the spirits sales arena.    

Although Liquor Group uses cutting edge technology for sales ordering and inventory management, the values of the organization are very traditional.  “Brands have to understand our approach and embrace it to enjoy the fruits of success…” says Lowell Newman, VP of License State Operations for Liquor Group “…as in any business venture, you reap what you sew, and we try to work with brands to help them invest marketing dollars into programs that will yield them long term success, not just short term sales increases.”  This approach has proven time over time to bring success to brand owners and importers willing to support their products in the marketplace.

With the percentage of sales increases that are being posted, who can argue with the logic?

For more information visit
www.LiquorGroup.com
Contact: Press@LiquorGroup.com
or call 904-565-2633.

September 30, 2007 - Orlando, FL

VMI Ltd., importers of RU Vodka, the leading Russian export vodka line, has selected Ponte Vedra Beach, FL based Liquor Group to represent the brand in the Florida market. Importer Mike Dowling said that the selection of Liquor Group was based on the firm's dedication to brand development and their emphasis on product tastings to promote brands. "Even with annual world-wide sales of over a million cases we still see ourselves as a growing brand.  We know that RU is a high quality product line and Liquor Group's sales approach will assure that many more people will actually taste the difference between RU and other brands. We first placed the line with Liquor Group in Michigan and their success there convinced us to make the same move in the even larger Florida market"

RU is serious Russian Vodka, with a quality level that is high enough that the brand was recently recognized by H.H. Prince Michael Romanoff as The Official Vodka of the Russian Royal Family.  The ties between the Romanoff family and the vodka industry go back to at least 1763 when the distillery where RU Vodka is produced was founded under order from Catherine the Great.  Only the finest Russian grown rye and wheat and pure Russian spring water are used to quadruple distill RU Vodka, yielding a classic Russian spirit with a delicate but distinctive nose and a whisper smooth finish.  The RU line includes the straight Classic Vodka along with Lemon, Apple, Black Currant and Pepper flavors.  The flavored products are notable for their natural fruit/spice flavors while still retaining the elegant finish of the Classic.  The sleek contemporary design glass bottles are also Russian made and will soon appear with the recently authorized Romanoff crest uniting Russian tradition with modern style.

Liquor Group Product Manager Lowell Newman noted that "The extremely high quality of the RU Vodkas fits well with our portfolio of specialty spirits. Vodka may be the dominant category in the spirits field, but all vodkas are not created equal and RU offers a combination of quality and price that is impossible to beat. Tasting is believing and we plan to make believers out of thousands of Florida drinkers who will soon have the chance to sample RU Vodka."

The entire RU Vodka line is available in 750ml, 1 Liter bottles and 1.75 Liter bottles are available on all except the Pepper flavor.  The products have begun to appear in Restaurants, Bars and on Retail shelves throughout the state. 

For information on the availability of RU Vodka in your area please contact Liquor Group at 1-877-REACH-LG (1-877-732-2454).

August 13, 2007 - Jacksonville Beach, FL

Nationally recognized commercial artist Alan Phillips (www.phillipsartstudio.com) paints a watercolor still life featuring Happy Vodka which was featured in the July issue of Waters Edge Magazine.  Phillips is known for creating beautiful and stunning art gracing the pages of The New York Times, Boston Globe, National Geographic, Tennis, Golf Illustrated, Snow Country, Polo, Field & Stream, Reader’s Digest, Shooting Sportsman.

Phillips has created over 100 book jacket covers working for Random House, Doubleday, Easton Press, Western Publishing, GK Hall which included the story of "My Dog Skip" which then made it to the big screen and Children of the Dust made for TV movie.

Among the artist’s favorites have been an ongoing commission of classic edition series book illustration that ranges from Frost to Faulkner, Kipling to Kerouac along with the children’s book he illustrated, Kittens Need Someone To Love which is cataloged at The Library of Congress.

“This is the second time that I have featured that winking Happy Vodka bottle in my art…” says Phillips, who grins confidently with a glimmer in his eye as he pauses, “…the first was of a beautiful female nude that was done as a gift for C. J. Eiras, the owner of the brand!”  That work is proudly displayed in Eiras’ own office, nestled among his other works of art collected over the years.

We are sure that both paintings will make many people “Happy” when viewing them! 

For more information visit
www.LiquorGroup.com
Contact: Press@LiquorGroup.com
or call 904-565-2633.

May 23, 2007 - Ormond Beach, FL

The boutique California Wine portfolio held by Egghead Wine Company has been placed for statewide Florida distribution with Liquor Group, a specialty distribution house based in Ponte Vedra Beach, FL.  Egghead President Beth Eggleston noted that the placement of the California portfolio with Liquor group will result in wider distribution of the products throughout Florida, and will allow her to concentrate on adding more wines from additional wineries and other points of origin to the Egghead Wine Co. line.  "Liquor Group has always concentrated on distribution to the Fine Restaurants and Independent Retail Stores who are the natural market for our boutique products.  With their sales team handling the sales I can devote more of my time to building the portfolio.  I grew up in the French and German Wine import business and I am looking forward to having the time to develop a European portfolio that matches the high quality of our California offerings."  The initial California offerings available through Liquor Group include:

Elkhorn Peak Cellars. This small winery in Napa's Jamieson Canyon area produced only 471 cases of its 2005 Chardonnay and roughly 1500 cases of the highly rated 2002 Pinot Noir (90pts Wine News, 91pts Robert Whitley on Wine).  Winemaker Kent Rasmussen has built a solid reputation for finely crafted wines that emphasize the fruits natural characteristics and these two are firmly based in that tradition.

Farella-Park Vineyards. Located in the cooler southern portion of Napa Valley, this family run operation produces only 1200 cases each year, with the majority of their fruit being sold to some of the most prominent wineries in the region. The splendid 2001 Cabernet Sauvignon (300 cases) and the 2005 Sauvignon Blanc (207 cases) are both 100% varietal fruit from the "Combsville" estate vineyard. Additional Farella and Farella-Park wines will become available with new vintage releases.

Milano Winery. The Starr family runs this Mendocino County winery that produces high quality, easily accessible wines including Big Ass Red, a big blend of Cabernet Sauvignon, Zinfandel, Carignane and Petite Sirah, and Sunshine, a white blend of French Colombard, Muscat and Semillion that is crisp and sweet.

Prager Winery & Port Works.  St. Helena based Prager has a well deserved reputation for producing some of the finest American Ports and Dessert Wines.  Their currently available products include 2002 Aria White Port (100% Napa Chardonnay, 761 cases), Lodi Petite Sirah Port (739 cases), 2003 Royal Escort Vintage Port (1100 cases, will age for decades), and 2004 Sweet Claire Late Harvest California Riesling (1398 375ml bottle cases).  Additional products will become available upon release.

Tremani Vineyard. This Russian River Sonoma County vineyard was planted ten years ago by the three siblings (Tremani means "three hands" in Italian) who still run the Vineyard, Cattle Ranch and Trucking Operation.  Their 2005 Pinot Gris is aged 80% in Stainless Steel and 20% in Old Oak (for 4 months).

Wing Canyon Vineyard. Located on Napa's famed Mount Veeder, this 13 acre vineyard produces some of the finest fruit in the valley. The 2001 Cabernet Sauvignon (600 cases) blends 84% Cabernet Sauvignon, 8% Cabernet Franc and 8% Merlot and is aged for 40 months in a combination of New Oak (1/3) and Old Bordeaux Chateau (2/3) Barrels.

Liquor Group Product Manager Lowell Newman noted the unusually high quality of the entire Egghead Wine Co. portfolio. "With the recent launch of our Wine Division we were committed to maintaining the high quality level that is evident in our Spirits Portfolio.  The early addition of the Egghead Wine Company products clearly signals that our Wine Portfolio will be comprised of high quality and unusual products.  We look forward to expanding the market for these fine California wines and to the addition of more wines from Egghead in the coming months."

Initial shipments of the California wines in the Egghead Wine Company portfolio have arrived at the Liquor Group warehouse and the products will begin appearing in fine restaurants and on retail shelves in the coming weeks.

For more information visit
www.LiquorGroup.com
Contact: Press@LiquorGroup.com
or call 904-565-2633.

May 12, 2007 - Ponte Vedra Beach, FL

Everyone knows that golf and Scotch Whisky go hand in hand, the liquor industry knows that fine Scotch and the Liquor Group (www.LiquorGroup.com) are nearly synonymous…so it is no wonder that Old St. Andrews Whisky Limited (www.OSAWhisky.com) has selected Liquor Group to exclusively represent its’ full line of Scotch Whisky products in the US. These distinctive products are a staple of golf gift giving, and Scotch drinking, with a variety of “patent protected” white and clear glass 50 mL golf ball shaped mini bottles to mid and jumbo sized golf ball bottles.

The Old St. Andrews Scotch products are award winning for their clever design, thoughtful packaging featuring historic golf greats and as quoted by Jim Murray, world renowned whiskey critic and author of the Whiskey Bible 2006 (www.WhiskyBible.com) “Old St Andrews Clubhouse Whisky (Score 90 – Brilliant) is clean as a whistle: both malts and grains are young but proudly so. Mouthwatering: clear as the morning dew on the first green and no less grassy. Fresh and lacking any sort of pretensions. It has quality enough.”

“Two of the great things Scotland has given to the world are whisky and golf. At Old St. Andrews we put both together in a bottle for all to enjoy.” says John Donald, President of Old St. Andrews Limited who has been selling premium Scotch in golf ball shaped bottles for over 30 years. “This product has always been a winner as evidenced by the longevity and breadth of worldwide sales…” says Gray C. Solomon, Managing Member of Liquor Group “For Liquor Group to be selected to exclusively market this product line in the United States is a great honor for our organization.”

The first shipment of Old St. Andrews reached Liquor Group in the first week of January, 2007 due in no small part to the excellent logistic services provided by Exel Transportation (www.Exel.com) who through the years has exclusively provided International Logistics and Container Transport for Liquor Group and is a key component of our rapid success.

Liquor Group boasts the largest selection of single malt Scotches available in the United States, with offerings from most every major distillery in Scotland. This is due in no small part to their commitment to training of their sales staff and education of their customers. “Our customers have been begging us for this product ever since we announced the contract to them…” says Lowell Newman, Brand Ambassador for Liquor Group “…now it’s finally time to deliver it to them!”

Liquor Group began marketing the golf ball bottles immediately, first in Florida and Michigan, then in several more of the 31 US states in which Liquor Group operates based on availability; with additional sizes available as more shipments arrive in the US. “The Control States will accept Old St. Andrews Golf Ball Scotch bottles with open arms…” says Steve Dodge, Liquor Group Michigan State Manager “…the packaging alone will sell tens of thousands of units in every state we offer it, and of course the country clubs and golf community will be all over it!” Liquor Group is ‘Teeing Up’ this great product so watch out for it, or should we just say ‘fore’!

For more information visit
www.LiquorGroup.com
Contact: Press@LiquorGroup.com
or call 904-565-2633.

April 25, 2007 - Ponte Vedra Beach, FL

New Zealand's unique and award winning Chesnique Chestnut Liqueur has made its first U.S. market appearance with the arrival of its first shipment to its Exclusive U.S. importer Liquor Group, a fast growing specialty spirits distribution network based in Ponte Vedra Beach, FL.

This newcomer to the Premium Liqueur category is produced from whole sweet chestnuts primarily sourced from the 1200 chestnut trees at Cheswood Estate in Onaero, Taranaki on New Zealand's North Island, matured for a full year prior to bottling.

When awarded a Gold Medal for Liqueurs in its first showing at the prestigious World Spirits Competition Chesnique was described as "…sweet, earthy, smoked, syrup-like liqueur that bides well with the pallet. A very unusual treat for the senses..." Judges at the 2006 SIAL Global Food Marketplace in Paris, France rated Chesnique third in a field of 25 international liquor products at the competition.

Keith R. Young, Chief Executive of Cheswood Estate N.Z. Ltd, says he has been quite gratified by the international response to this wonderful new product and is excited by the prospect of entering the U.S. market with the assistance of Liquor Group. "I feel that the combination of our top level hand crafted product with the specialty spirits marketing abilities of Liquor Group will result in Chesnique Chestnut Liqueur rapidly gaining wide spread distribution and recognition throughout the United States".

Liquor Group's Managing Member, Gray C. Solomon, was equally enthusiastic about the association, saying "Liquor Group being selected to exclusively market this outstanding product in the United States is a great honor for our organization."

Chesnique's dark amber color sparkles in the eye-catching rounded Italian glass decanter style bottle and is nicely complimented by the stunning black and gold foil label with its ripe chestnut illustration. "But it is the quality of this unusual product and its amazing versatility that will lead to widespread sales…" says Liquor Group Brand Ambassador, Lowell Newman "Whether straight, on the rocks, in a martini, in coffee, or blended with milk, cream or coffee liqueurs this is a taste treat for anyone wanting a change from the usual. It deserves a spot on the bar of every high-end club and restaurant, and in the liquor cabinets of discerning drinkers."

Initial shipments to Liquor Group’s distribution channel have recently begun and the product is due to arrive on the shelves immediately. We’re sure that Nat King Cole would be thrilled!

For more information visit
www.LiquorGroup.com
Contact: Press@LiquorGroup.com
or call 904-565-2633.

April 15, 2007 - Novi, Michigan

Liquor Group Michigan signs the Harbrew Imports spirits portfolio, while additional LG states are under consideration.  Harbrew has selected Liquor Group for representation of the balance of their portfolio in Michigan as a strategic move towards alternative distribution.  Liquor Group Michigan is one of the newest subsidiaries of Liquor Group (www.LiquorGroup.com), a spirits, wine, beer and bar supply distribution organization operating in 31 US States and several international markets.  “Harbrew offers unique products that are readily identified and enjoyed in the Michigan Market…” says Steve Dodge, Michigan State Manager for Liquor Group “…the Hot Irishman Irish Coffee Brand and the Molly’s Irish Crème are staples of cold weather alcohol consumption and Tis’ the Season!”

Harbrews’ President Rich DeChico was recently awarded “Businessman of the Year” in Ireland, due in part to his clever approach to the spirits industry and brand development.  The Harbrew Portfolio includes Molly's Irish Cream, The Hot Irishman, Georges Vesselle Champagne, Yanjing Beer, St. Andrews Whiskey, XQ Tequila, Red Hammer Vodka, Clock O’ the North and Lion Gri Wines.  The addition of the Harbrew portfolio further strengthens the position and resolve of Liquor Group Michigan as a player in the control state spirits realm.  Liquor Group Michigan will also be launching the latest Harbrew product to hit the US: “The Irishman” Irish Whisky. 

“Our fair handed approach to brands of all volumes has provided a means by which a product can have fair representation in any of the Liquor Group territories….” says Gray C. Solomon, Managing Member of Liquor Group “…we are the ‘Even Playing Field Guys’ of the industry.”  This approach has been met well with brand owners whom have flocked to Liquor Group in recent months to enjoy the benefits that the organization provides.  It is a good chance that while you read this article the next bottle of spirits purchased in Michigan will be from a brand represented by Liquor Group.

For more information visit
www.LiquorGroup.com
Contact: Press@LiquorGroup.com
or call 904-565-2633.

March 28, 2007 - Amherst, NY

Importer Charles Jacquin et Cie, Inc. has placed its Premier Polish Luxury Vodka brand Pravda with the Michigan brokerage services of Liquor Group Michigan, part of the fast growing Liquor Group spirits distribution network based in Ponte Vedra Beach, FL.

Jaquin's Vice President, Jim Colosi said that the selection of Liquor Group was a logical choice given the firm's great success in the marketing of high quality spirits, "With Pravda widely recognized among the world's finest vodkas, we naturally wanted to make use of the best available brokerage firm in order to rapidly expand the brand's market share in Michigan. We are confident that Liquor Group will be able to meet the high expectations we have for this brand."

Pravda is classic Polish rye vodka with roots going back to the 1740s, and is now made in an ultra-modern distillery in the Carpathian Mountains of Southern Poland.  There, late harvest sweet rye and pure mountain spring water go through a rigorous five column distillation process and extensive charcoal filtration, leading many to claim that Pravda is the world's smoothest vodka.  An eight person taste test of each batch and exacting controls on the bottling process insure that the product that reaches the consumer will deliver the ultimate vodka experience.  Pravda is available in 50ml and 750ml bottlings, with both sizes also seasonally available in attractive gift sets with two glasses.

Pravda Vodka has begun a massive brand distribution realignment coupled with an aggressive advertising and marketing blitz aimed at increasing awareness though hands on demonstration and customer participation.  This type of hands on approach is what Liquor Group is well known for, and scheduled promotions include the “Judge for Yourself” tasting campaign wherein the Pravda demonstrator allows the consumer to taste test Pravda Vodka against several other brands such as Grey Goose Vodka, Level Vodka and  Belvedere Vodka to name a few.  This type of head to head competition lets the consumer decide whose vodka tastes the best, and the Pravda management team feels very comfortable that the average results favor their brand at a very high rate.

Liquor Group Michigan's State Manager, Steve Dodge, a 25 year veteran of brokerage and distribution business in the state said that his firm was very pleased to have added this highly regarded brand to their portfolio. "Our statewide sales force is excited to have the chance work with Pravda Super Premium Vodka.  Pravda has created quite a stir in other markets and we look forward to having great success with it here in Michigan." Liquor Group's Managing Member, Gray C. Solomon, noted that the eye-catching frosted bottle with its sparkling jewel accent was "…a fitting package for this exceptional product."  Pravda is yet another “jewel” in the Crown of Liquor Group, whose portfolio has now grown to more than 1200 spirits products, ranking it among the largest spirits distributors/brokers in several US markets and the 4th largest in Michigan and Florida.     

For more information visit
www.LiquorGroup.com
Contact: Press@LiquorGroup.com
or call 904-565-2633.

March 12, 2007 - Petaluma CA

Three-D Spirits, Inc is pleased to announce that its popular line of Caribbean Rums will now be available in the Virginia market through Liquor Group, the fast growing distribution network based in Ponte Vedra Beach, FL. Dan DeDalt, CEO of Three-D, said that Liquor Group was a logical choice for entry into the Virginia market given the blistering sales pace of the portfolio in other states where Liquor Group is handling distribution. "Liquor Group has surpassed my wildest expectations with their sales of our line in Florida and Michigan. They have done a wonderful job of shepherding our products through the approval process in Virginia and we look forward to brisk sales in the coming months." The products now being introduced to Virginia include:

Redrum, a blend of 100% Virgin Islands Rum blended with natural Mango, Pineapple, Coconut and Cherry flavors. The iconic tapered red glass bottle bears the hidden message made popular by a Jack Nicholson movie. Redrum is bottled at 70 proof and mixes beautifully with a variety of fruit juices and sodas. It makes a great addition to exotic cocktails, or enjoy it on the rocks.

VooDoo Spiced Rum, is made from 100%Barrel Aged Virgin Islands Rum infused with Madagascar Vanilla along with natural spice and fruit flavors. The barrel aging provides a silky smooth finish that makes your favorite mixed drink even better. Take the VooDoo Challenge at VOTEforVoodoo.com.

Jolly Roger Rum is a silver Caribbean Rum with and eye-catching Pirate Flag label. This is the perfect base for all rum cocktails and is very reasonably priced.

Liquor Group's Managing Member, Gray Solomon, stressed that this rum line is much more than just pretty packaging. "The bottle and Label designs for these products are fun and innovative, but the quality of the products sets them apart from the rest of the pack. We are always glad to have premium products such as the Redrum line to offer our customers. These rums are the perfect accompaniment to summer on the Virginia beaches, or even to dreaming of the Virginia beaches." Redrum, VooDoo Spiced Rum and Jolly Roger Rum will be available in Bars, Restaurants and Retail Stores in the coming weeks.

For more information visit
www.LiquorGroup.com
Contact: Press@LiquorGroup.com
or call 904-565-2633.

March 5, 2007 - Orlando, FL

Portland, OR, March 5, 2007.  Portland based Indio Spirits, Inc. is pleased to announce that its entire product line will now be available in both the Florida and Michigan markets through Liquor Group, an innovative distribution network based in Ponte Vedra Beach, FL. 

Indio CEO John Ufford noted that Liquor Group's great success in the marketing of young specialty spirits lines was the main factor in his selection of the firm to handle his products.  "The Liquor Group team has proven themselves with their successful development of sales for a number of small craft distilleries, including some of my Oregon distillery neighbors.  We felt they were the ideal choice for our entry into these two key markets."  Liquor Group's Managing Member, Gray Solomon stressed the high quality of the Indio portfolio "that blends very well with our existing product offerings," as a key to the successful launch of the line in Liquor Group's two largest markets.

The Indio Spirits portfolio is best known for its namesake Indio Vodka line.  Sweet rye is distilled in small batches and filtered 24 times for an ultra-smooth finish.  In addition to their highly regarded straight vodka which received a silver medal at the 2006 San Francisco World Spirits Competition, Indio has developed a group of distinctive naturally flavored vodkas that currently includes Lemon Grass - Lime, Wasabi, Blood Orange and Oregon Marionberry (a variety of Blackberry).  Each of the flavored vodkas has the same smooth finish as the straight vodka and is designed for producing a variety of cutting edge cocktails, although they are equally enjoyable chilled or on the rocks.

Also included in the Indio Spirits portfolio are:

Snake River Stampede Premium Blended Canadian Whisky.  Sales of this premium product help support scholarship funds offered through the famed Snake River Stampede rodeo in neighboring Idaho.

Cricket Club Gin, a premium London style gin bottled at 86 proof.

Zircon Azul Reposado Tequila, a 100% Agave spirit is gently aged and packaged in a distinctive tapered blue glass bottle.

Vixen Rums, a line of Virgin Islands produced rums including Silver, Light, Dark, Spiced and 151proof. The eye-catching labels featuring 1940's Air Force B-52 Bomber Nosecone artwork will is sure to be a hit on any bar.

Chick Food Flavored Schnapps, naturally flavored including Apple, Cherry, Grape, Lime, Orange and Peach, bottled at 30 proof and featuring whimsical label artwork.

Octane 100 Proof Spirits, premium quality well price level line includes Vodka, Tequila, Rum, Gin and American Whiskey.  The foil labels feature an edgy tattoo style logo.

Look for the entire lineup at your local liquor store, bar or nightclub in the coming months!

For more information visit
www.LiquorGroup.com
Contact: Press@LiquorGroup.com
or call 904-565-2633.

February 28, 2007 - Orlando, FL

Feb 16, 2007 – Ponte Vedra Beach, Florida: Florida based spirits distributor Liquor Group Florida announces the addition of 19 new items to its extensive portfolio of Single Malt Scotch Whiskies from Scotch Specialists Gordon & MacPhail of Elgin, Scotland.  Gordon & MacPhail is the oldest and largest of the Independent Bottlers of scotch, having been in continuous operation since 1895, and now offers 140+ expressions from more than 70 distilleries in the U.S. market (almost 400 expressions are available in Europe).  The new products include a just released 21 year old Portwood Finish from the Gordon & MacPhail owned Benromach distillery as well as new releases from diverse distilleries including Brora (1982 24yr), Convalmore (1984 21yr), Dailuaine (1993 13yr), Glen Grant (1958 44yr), Glen Keith (1967 38yr), Glenesk (1984 20yr), Glenury Royal (1972 30yr), Imperial (15yr Port Finish) and Tamnavulin (1991 14yr).

Matthew Chivian, CFO of U.S. importer Classic Wine Imports commented that "… the rapid increase in sales that Liquor Group has achieved for us in Florida was a major factor in making 2006 the best year our firm has had for the Gordon & MacPhail line and we look forward to even stronger results with the addition of these new products."  Liquor Group Product Manager Lowell Newman pointed out that the new additions result in the distributor's total scotch portfolio "passing the 250 item mark … with the Gordon & MacPhail line making up the heart of this impressive array of whiskies, the largest scotch portfolio in the U.S., which range from 6 to 52 years in age."  Gray Solomon, Liquor Group's Managing Member gives much of the credit for the firm's success with the Gordon & MacPhail line to the outstanding market support that the Scottish firm has provided.  "Michael Urquhart, the Director of Gordon & MacPhail, whose grandfather joined Gordon & MacPhail in 1895, is on his second Florida Tasting Tour visit in only five months.  We have a highly trained sales force, but the additional exposure that these events provide to The Gordon & MacPhail products in particular, and Single Malt Scotch in general, has made our job of generating sales significantly easier."

The new Gordon & MacPhail products should start appearing on retail shelves and in finer bars within the next few weeks. For more information on these products contact Liquor Group or your local retailer.

For more information visit
www.LiquorGroup.com
Contact: Press@LiquorGroup.com
or call 904-565-2633.

February 14, 2007 Rosemead, CA

The Spirits importer San Gabriel Beverage Group has placed its entire Mexican product portfolio with Liquor Group, the fast growing Florida based spirits distribution network, for Distribution beginning in Florida and Michigan. The portfolio includes the Tequilas and Tequila based Liqueurs produced at historic El Rancho Valle Escondido by the distilley Vinos y Licores Azteca, under the direction of Carmen Lucia Barajas Cardenas.

The flagship product of the line is Tequila El Conde Azul (Blue Prince Tequila), handcrafted from the finest Blue Agave plants harvested in the Jalisco highlands. Not only is this an outstanding tequila, but the eye-catching hand-blown Italian glass bottles with their distinctive Blue Agave plant design inside coupled with hand lettered 18k Gold labels are sure to catch the eyes of any tequila consumer. Each of the 100% agave Tequilas in this line (Blanco, Reposado and Anejo) comes in its own bottle design and should prove to be quite popular with both spirits bottle collectors and Tequila aficionados alike.

Tequila Raza Azteca, named for an Azteca racehorse once owned by Barajas' grandfather, is another line of premium 100% Blue Agave Tequilas produced at the estate distillery. Packaged in hand-blown bottles with metallic labels, the Blanco is bottled immediately after the second distillation while the Reposado is aged for a minimum of six months in Bourbon barrels prior to bottling.

The newest additions to the product line are the Lluvia de Estrellas Tequila Liqueurs which are based on the estate's own high quality tequila. Flavors in production include Coffee, Lime, Orange, Peach, Quince and Tangerine. These line priced liqueurs in their attractive hand painted bottles are a welcome addition to this rapidly growing product category.

Phillip Capriccio, President of the San Gabriel Beverage Group is very pleased to have begun a relationship with Liquor Group. "They (Liquor Group) have shown great skill in developing sales for new brands in the specialty spirits field. We look forward to expanding our product line into other Liquor Group states once the Florida and Michigan markets are up and running."

Gray C. Solomon, the ‘Head Honcho’ of Liquor Group, said that the Florida and Michigan agreements with San Gabriel Beverage Group will allow both companies to continue their rapid market expansion. "Liquor Group is the fastest growing distribution network in the country, and it is through relationships with fast growing importers such as the San Gabriel Group that we have been able to fuel our rapid expansion. It is a Win Win for both of us.” Lowell Newman, Product Manager for Liquor Group, noted “…the outstanding quality of this product line is a good match for Liquor Group's existing Mexican Portfolio which is composed entirely of high quality Mexican products.” Look for these San Gabriel products to be available in fine liquor stores and upscale restaurants over the next few months.

For more information visit
www.LiquorGroup.com
Contact: Press@LiquorGroup.com
or call 904-565-2633.

July 2 , 2006 - Orlando, FL

Scotch Specialists and Independent Bottlers, play an important role in the Scotch Whisky Industry, continuing a tradition in Scotland first recorded in the 1800’s. So you might ask, “What exactly is a Scotch Specialist?” Just as the name suggests, the Scotch Specialists offer a fantastic range of special Scotch whiskies by acquiring r